Manual of industrial marketing research / 
edited by Allen Rawnsley; prepared under auspicies of the Industrial Marketing Research Association 
 - Chichester  Wiley  1978 
 - 196 p ill 24 cm 
<br/><br/> 'A Wiley-Interscience publication.' 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0471995371 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Handbooks, manuals, etc