Lavine, John M., <br/><br/>
Managing media organizations :  effective leadership of the media / 
John M. Levine, Daniel B. Wackman. 
 - 454 pages :  illustrations ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0582286344 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Management.