Lawrence, Arthur, 19--- <br/><br/>
The management of trade marketing 
Arthur Lawrence 
 - Hants :  Gower,  1983 
 - xii,172p.:  ill forms,2maps. ;  31cm 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0566023954 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing