TY  - BOOK
AU  - Ross,Robert D.(Robert Davis),b.1908
TI  - The management of public relations: analysis and planning external relations
SN  - 0471031097
PY  - 1977///
CY  - New York
PB  - Wiley
KW  - Public relations
N1  - 'A Wiley-Interscience publication.'; Includes bibliographical references and indexes
ER  -