TY  - BOOK
AU  - Batra,Promod
AU  - Mahendru,Deepak
TI  - Management ideas in action
SN  - 983720088X
PY  - 1994///
CY  - Kuala Lumpur
PB  - Golden Books Centre
KW  - Management
KW  - Organizational effectiveness
KW  - Industrial management
ER  -