Yoffie, David B.

International trade and competition : cases and notes in strategy and management / David B. Yoffle, Benjamin Gomes-Casseres. - 2nd ed. - New York : McGraw-Hill, 1994. - xviii, 574 p. : ill. ; 24 cm. - McGraw-Hill series in management. . - McGraw-Hill series in management. .

0071137831 RM34.06


International business enterprises--Management--Case studies.
International trade--Case studies.
Comparative advantage (International trade)--Case studies.