International marketing and purchasing of industrial goods : an interaction approach / by IMP Project Group editor, Hakan Hakansson - Chichester : John Wiley & Sons, 1982 - x, 406p. ; 24 cm. Includes index Bibliography: p.395-401 ISBN: 0471279870 LCCN: 81-13070 Subjects--Topical Terms: Marketing--EuropeIndustrial procurement--Europe