How to get on in marketing :  a career development guide / 
edited by Norman Hart and Norman Waite 
 - 4th ed. 
 - London :  Kogan Page,  1994 
<br/><br/> First published in 1981 as A career in marketing, advertising and public relations 
<br/><br/><label>ISBN: </label>0749410531 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Vocational guidance