Strategic management : concepts and cases / Fred R. David.
Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, ò007Copyright date: ©2007Edition: Eleventh editionDescription: xxxi, 384, 393 pages : illustrations (some color), maps ; 26 cmContent type:- text
- unmediated
- volume
- 0131869493
- 9780131869493
- 0132301334
- 9780132301336
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HD30.28.D385 2007 (Browse shelf(Opens below)) | 1 | Available | 00002162549 | |||
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HD30.28.D385 2007 (Browse shelf(Opens below)) | n.2 | 1 | Available | 00002236015 |
Includes bibliographical references and index.
Part 1: Overview of strategic management -- The nature of strategic management -- Cohesion case: Google, Inc -- 2005 -- Part 2: Strategy formulation -- The business vision and mission -- The external assessment -- The internal assessment -- Strategies in action -- Strategy analysis and choice -- Part 3: Strategy implementation -- Implementing strategies: management and operations issues -- Impliementing strategies: marketing, finance/accounting, R & D, and MIS issues -- Part 4: Strategy evaluation -- Strategy review, evaluation, and control -- Part 5: Strategic management case analysis -- How to prepare and present a case analysis.
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