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Advertising management : practical perspectives / David A. Aaker

Contributor(s):

Aaker, David A

Publication details: Englewood Cliffs, N.J. : Prentice-Hall, 1975Description: 399 p. : ill. ; 24 cmISBN:

0130159905

Subject(s):

Advertising -- Management

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5827.A38 1975a (Browse shelf(Opens below))	n.1	1	Available		00000368673

xerox copy

Includes bibliographical references

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