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Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

By:

Kotler, Philip

Contributor(s):

Publication details: Hoboken, N.J. : Wiley, c2010.Description: xv, 188 p. : ill. ; 24 cmISBN:

9780470598825 (hbk.)
0470598824 (hbk.)

Subject(s):

Marketing

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.K635 (Browse shelf(Opens below))		1	Available		00002073566

Includes bibliographical references and index.

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