Basic marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E. Jerome McCarthy.

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Publication details: New York : McGraw-Hill/Irwin, 2011.Edition: 18th edDescription: xxxix, 746, [41] p. : ill. (some col.) ; 29 cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Materials specified	Copy number	Status	Date due	Barcode
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.13.M378 2011 (Browse shelf(Opens below))		1	Available		00002048402
AM	PERPUSTAKAAN TUN SERI LANANG	PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5)	HF5415.13.M378 2011 (Browse shelf(Opens below))	n. 2	1	Available		00002059711

Revised ed. of Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.

Includes bibliographical references and indexes.

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