The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.
Series: Routledge communication seriesPublication details: New York : Routledge, 2010.Edition: 4th edDescription: xii, 212 p. : ill. ; 24 cmISBN:- 9780415873536
- 0415873533
- 9780415873543
- 0415873541
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF5826.5.K384 (Browse shelf(Opens below)) | 1 | Available | 00002035722 |
Includes bibliographical references and index.
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