International marketing : managerial issues, research, and opportunities: proceedings from a workshop sponsored by the Marketing Science Institute and the American Marketing Association V.H. Kirpalani, ed.
Series: Proceedings series / American Marketing AssociationPublication details: Chicago : American Marketing Association, 1983Description: 117 p. ; 23 cmISBN:- 0877571643
| Item type | Current library | Home library | Call number | Materials specified | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|---|
| AM | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) | HF1009.5.I545 (Browse shelf(Opens below)) | 1 | Available | 00000228976 |
Papers from a workshop sponsored by the Marketing Science Institute and the American MarketingAssociation, March 23-24, 1983, Cambridge, MA
Includes bibliographical references
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