Future communications technological advances and their principal implications for advertising (Record no. 85387)

MARC details
000 -LEADER
fixed length control field 01182nam a2200289 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250913125829.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field hd afu baaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 981208s1972 xxu a 00 0 eng
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201103142121
Level of effort used to assign nonsubject heading access points midah
Level of effort used to assign subject headings 200801042027
Level of effort used to assign classification norsiah
Level of effort used to assign subject headings 199911241922
Level of effort used to assign classification zainol
y 08-18-1999
z load
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
Description conventions rda
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) mikrofilem tesis HF5826.5.J83 1972
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) mikrofilem tesis HF5826.5
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .J83 1972
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jugenheimer, Donald Wayne,
Dates associated with a name 1943-
245 10 - TITLE STATEMENT
Title Future communications technological advances and their principal implications for advertising
Medium [microform] /
Statement of responsibility, etc. [by] Donald Waynd Jugenheimer
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Ann Arbor, Mich. :
Name of publisher, distributor, etc. University Microfilms International,
Date of publication, distribution, etc. 1972
300 ## - PHYSICAL DESCRIPTION
Extent 1 microfilm reel :
Other physical details positive ;
Dimensions 35 mm.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term microform
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term microfilm
Source rdacarrier
502 ## - DISSERTATION NOTE
Dissertation note Thesis (Ph.D.) - University of Illinois, 1972
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising media planning
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10835362
b 2022-05-23
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type TERHAD
Suppress in OPAC No
Call number prefix mikrofilem tesis HF5826.5.J83 1972
914 ## - VTLS Number
VTLS Number vtls000086759
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 1999-05-08
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Microfiche/ Microfilm
Language English
Country
-- 0
-- .b10835362
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG MEDIA-P. TUN SERI LANANG (ARAS 2) 12/11/2019 - 0.00 .i11945898   mikrofilem tesis HF5826.5.J83 1972 00000703688 13/09/2025 1 13/09/2025 TERHAD

Contact Us

Perpustakaan Tun Seri Lanang, Universiti Kebangsaan Malaysia
43600 Bangi, Selangor Darul Ehsan,Malaysia
+603-89213446 – Consultation Services
019-2045652 – Telegram/Whatsapp
Email: helpdeskptsl@ukm.edu.my

Copyright ©The National University of Malaysia Library