The concise encyclopedia of communication / (Record no. 692818)

MARC details
000 -LEADER
fixed length control field 04107cam a2200469 i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250920143759.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171212s2015 mau ob 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118789230
Qualifying information electronic bk.
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201901111554
Level of effort used to assign nonsubject heading access points emilda
Level of effort used to assign subject headings 201812271621
Level of effort used to assign classification emilda
Level of effort used to assign subject headings 201812271620
Level of effort used to assign classification emilda
y 12-12-2017
z hafiz
w MYUKM (1).mrc
x 618
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P87.5
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.03
Edition information 23
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) ebook
245 04 - TITLE STATEMENT
Title The concise encyclopedia of communication /
Statement of responsibility, etc. edited by Wolfgang Donsbach.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Malden, MA :
Name of producer, publisher, distributor, manufacturer Wiley Blackwell,
Date of production, publication, distribution, manufacture, or copyright notice 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource.
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Title Page; Copyright Page; Contents; Contributors; Introduction; Acknowledgments; Lexicon; A; Accountability of the Media; References and Suggested Readings; Accounting Research; References and Suggested Reading; Acculturation Processes and Communication; References and Suggested Readings; Action Assembly Theory; References and Suggested Readings; Advertisement Campaign Management; Suggested Reading; Advertising; History; The Advertiser's Perspective; The Consumer's Perspective; The Social Perspective; References and Suggested Readings; Advertising, Cross-Cultural.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Advertising: Responses across the Life-SpanReferences and Suggested Readings; Advertising Strategies; References and Suggested Readings; Advocacy Journalism; References and Suggested Readings; Affective Disposition Theories; References and Suggested Readings; Affects and Media Exposure; References and Suggested Readings; Africa: Media Systems; Print and Radio; The Television Age; Independence and Democratization; The Twenty-First-Century African Media System; References and Suggested Readings; Age Identity and Communication; References and Suggested Readings; Agenda Building.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Communication Freedom in AsiaMedia Markets in Asia; References and Suggested Readings; Attending to the Mass Media; References and Suggested Readings; Attitude-Behavior Consistency; References and Suggested Readings; Attitudes; References and Suggested Readings; Audience Research; References and Suggested Readings; Audience Segmentation; References and Suggested Readings; Audiences, Female; References and Suggested Readings; Australia: Media System; References and Suggested Readings; B; Bad News in Medicine, Communicating; References and Suggested Readings; BBC.
520 ## - SUMMARY, ETC.
Summary, etc. This concise volume presents key concepts and entries from the twelve-volume ICA International Encyclopedia of Communication (2008), condensing leading scholarship into a practical and valuable single volume. Based on the definitive twelve-volume IEC, this new concise edition presents key concepts and the most relevant headwords of communication science in an A-Z format in an up-to-date mannerJointly published with the International Communication Association (ICA), the leading academic association of the discipline in the worldRepresents the best and most up-to-date international research in.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record and CIP data provided by publisher.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication
Form subdivision Encyclopedias.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element PSYCHOLOGY Social Psychology
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication
General subdivision Encyclopedias.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Information theory
General subdivision Encyclopedias.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Linguistics
General subdivision Encyclopedias.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Encyclopedias
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Donsbach, Wolfgang,
Dates associated with a name 1949-
Relator term editor.
773 08 - HOST ITEM ENTRY
Title Wiley e-books
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Title Concise encyclopedia of communication
Place, publisher, and date of publication Malden, MA : John Wiley & Sons Inc., 2015
International Standard Book Number 9781118789308
Record control number (DLC) 2014029776
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://eresourcesptsl.ukm.remotexs.co/user/login?url=http://onlinelibrary.wiley.com/book/10.1002/9781118789353">https://eresourcesptsl.ukm.remotexs.co/user/login?url=http://onlinelibrary.wiley.com/book/10.1002/9781118789353</a>
Public note Wiley Online Library
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b16543609
b 2022-08-17
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC No
Call number prefix ebook
914 ## - VTLS Number
VTLS Number vtls003629291
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library
Operator's initials, OID (RLIN) 2017-12-12
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) E-Book
Language English
Country
-- 0
-- .b16543609

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