The art of marketing / (Record no. 668908)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00918nam a2200277 a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191205s2024 my a 000 0 may |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786297564562 |
| Qualifying information | paperdback |
| Terms of availability | RM30.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Description conventions | rda |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.1255 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .S982a 2024 9 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Syed Gaddafi, |
| Relator term | author. |
| 245 14 - TITLE STATEMENT | |
| Title | The art of marketing / |
| Statement of responsibility, etc. | Syef Gaddafi. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Batu Caves : |
| Name of producer, publisher, distributor, manufacturer | PTS Publishing House, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2024 . |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 216 pages : |
| Other physical details | illustrations ; |
| Dimensions | 20 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 60389 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b17022460 |
| b | 2024-02-27 |
| c | 2024-02-22 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | AM |
| Suppress in OPAC | No |
| Call number prefix | HF5415.1255 .S982a 2024 9 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| o | 900157521 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | rz/aa |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) | |
| a | Umum, PDAL |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Library | PERPUSTAKAAN DR ABDUL LATIFF |
| Operator's initials, OID (RLIN) | 2024-02-27 |
| Cataloger's initials, CIN (RLIN) | m |
| Material Type (Sierra) | Printed Books |
| Language | Malay |
| Country | |
| -- | 0 |
| -- | .b17022460 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Inventory number | Total checkouts | Total renewals | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| PERPUSTAKAAN DR ABDUL LATIFF | PERPUSTAKAAN DR ABDUL LATIFF | PAMERAN-P. DR ABDUL LATIFF | 27/02/2024 | - | 3 | 30.00 | .i21700370 | 3 | 4 | HF5415.1255.S982a 2024 9 | 00002251084 | 19/09/2025 | 1 | 19/09/2025 | AM |