MARC details
| 000 -LEADER |
| fixed length control field |
02418nam a2200433 i 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
200602s 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9789672388098/paperback |
| Terms of availability |
Hadiah RM30.00(PTSL) |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
UKM |
| Description conventions |
rda |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.123 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.P436 |
| 245 00 - TITLE STATEMENT |
| Title |
Pengiklanan menurut perspektif Islam / |
| Statement of responsibility, etc. |
disunting oleh Rosmawati Mohamad Rasit, Shahrul Nazmi Sannusi, Md.Rozalafri Johori. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Bangi, Selangor : |
| Name of producer, publisher, distributor, manufacturer |
Penerbit Universiti Kebangsaan Malaysia, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2019 . |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Date of production, publication, distribution, manufacture, or copyright notice |
©2019. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
164 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
volume |
| Source |
rdacarrier |
| 505 #0 - FORMATTED CONTENTS NOTE |
| Title |
Peranan media terhadap pengiklanan Islam dan psikografi pengguna / |
| Statement of responsibility |
Rosmawati Mohamad Rasit, Shahrul Nazmi Sannusi & Md.Rozalafri Johori. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Mengandungi indeks dan rujukan mukasurat: [141]-158. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Asas pengiklanan dan psikografi pengguna / |
| Statement of responsibility |
Rosmawati Mohamad Rasit, Shahrul Nazmi Sannusi & Md. Rozalafri Johari. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Konsep pengiklanan dan pengguna / |
| Statement of responsibility |
Nur Hikmah Yahya. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Etika pengiklanan dan kepenggunaan / |
| Statement of responsibility |
Shahrul Nazmi Sannusi. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Segmentasi psikografi pengguna Islam melalui iklan / |
| Statement of responsibility |
Rosmawati Mohamad Rasit. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Kaedah berbelanja mengikut gaya hidup Islam melalui iklan / |
| Statement of responsibility |
Salasiah Hanin Hamjah & Izzah Nur Aida Zur Raffar. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Ekonomi politik media terhadap pengiklanan di saluran TV Islam / |
| Statement of responsibility |
Md. Rozalafri Johori & Megat al-Imran Yassin. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Media sosial sebagai media pengiklanan Islam / |
| Statement of responsibility |
Azimah Misrom, Rosmawati Mohamad Rasit & Siti Jamiah Abd Jalil. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Hak pengguna dan format kerja pengiklanan Islamik / |
| Statement of responsibility |
Zainab Ismail, Wan Ibrahim Wan Ahmad, Salasiah Hanin Hamjah, Muhammad Adib Samsudin & Rosmawati Mohamad Rasit. |
| 505 00 - FORMATTED CONTENTS NOTE |
| Title |
Pengiklanan Islam dari kaca mata pengguna / |
| Statement of responsibility |
Rosmawati Mohamad Rasit & Muhamad Faisal Ashaari. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Communication in marketing. |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Rosmawati Mohamad Rasit, |
| Relator term |
editor. |
| 700 #0 - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Shahrul Nazmi Sannusi, |
| Relator term |
editor. |
| 700 #0 - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Md.Rozalafri Johori, |
| Relator term |
editor. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b16804144 |
| b |
2020-12-30 |
| c |
2020-06-02 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.123 .P436 |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
| o |
100989677 (arkib) |
| -- |
100989678 (k.am) |
| -- |
100995789 (ki) |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
aaw/mza |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Koleksi Arkib |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Pengajian Islam |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2020-06-02 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
Malay |
| Country |
|
| -- |
0 |
| -- |
.b16804144 |