MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01286aam a2200337 i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250930141208.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
141113t2014 my a 00 e||1d d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789670357348 |
| Terms of availability |
RM255.00 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201809180913 |
| Level of effort used to assign nonsubject heading access points |
hamka |
| Level of effort used to assign subject headings |
201606201639 |
| Level of effort used to assign classification |
rusiah |
| Level of effort used to assign subject headings |
201606091129 |
| Level of effort used to assign classification |
rahah |
| Level of effort used to assign subject headings |
201606091117 |
| Level of effort used to assign classification |
rahah |
| y |
02-29-2016 |
| z |
rahah |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.C5274 2014 e-ReP |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.C5274 2014 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chua, Adeline Phaik Harn, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Contemporary marketing / |
| Statement of responsibility, etc. |
Adeline Chua Phaik Harn [and fourteen others]. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Malaysia edition. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Petaling Jaya, Selangor : |
| Name of producer, publisher, distributor, manufacturer |
Cengage Learning, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2014]. |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 557 pages : |
| Other physical details |
colour illustrations, |
| Dimensions |
28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
60389 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Khatibi, Ali, |
| Relator term |
author. |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Azhar Ahmad, |
| Relator term |
author. |
| 700 0# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Che Aniza Che Wel, |
| Relator term |
author. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b16281007 |
| b |
2019-11-12 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.C5274 2014 e-ReP |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003601252 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Fakulti Ekonomi dan Perniagaan |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Koleksi Arkib |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2016-03-02 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
|
| Country |
|
| -- |
0 |
| -- |
.b16281007 |
