Marketing & media decisions. (Record no. 595856)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01544nas a2200433 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250919004713.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | he amu baaa |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150713 1979 mium pbb 000 00eng d |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
| International Standard Serial Number | 0195-4296 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201509181111 |
| Level of effort used to assign nonsubject heading access points | ilya |
| y | 07-13-2015 |
| z | ilya |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Description conventions | rda |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | mikrofis siri HF5801.M38 1979 n.1 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | mikrofis siri HF5801 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | .M38 |
| 222 00 - KEY TITLE | |
| Key title | Marketing & media decisions. |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing & media decisions. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing and media decisions. |
| 264 #3 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Ann Arbor, Michigan : |
| Name of producer, publisher, distributor, manufacturer | University Microfilms International, |
| Date of production, publication, distribution, manufacture, or copyright notice | 1979-1989. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 331 microfiches ; |
| Dimensions | 11 x 15 cm. |
| 310 ## - CURRENT PUBLICATION FREQUENCY | |
| Current publication frequency | Monthly |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | microform |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | microfiche |
| Source | rdacarrier |
| 362 0# - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION | |
| Dates of publication and/or sequential designation | Vol. 14, no. 5 (May 1979)-Vol. 24, no. 12 (Dec 1989) |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 500 ## - GENERAL NOTE | |
| General note | Publication no.: UMI# 5102.01 |
| 500 ## - GENERAL NOTE | |
| General note | Old title'Media decisions', : Volume 9 Number 1 (Jan 1974)-Volume 14 Number 4 (Apr 1979) |
| 538 ## - SYSTEM DETAILS NOTE | |
| System details note | Requires the use of a microfiche reader. |
| 588 ## - SOURCE OF DESCRIPTION NOTE | |
| Source of description note | Description based on : Vol. 14, no.5 (May 1979) ; title from cover. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| Form subdivision | Periodicals. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Form subdivision | Periodicals. |
| 780 02 - PRECEDING ENTRY | |
| Title | Media decisions |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b16180343 |
| b | 2021-11-18 |
| c | 2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | TERHAD |
| Suppress in OPAC | No |
| Call number prefix | mikrofis siri HF5801.M38 1979 n.1 |
| 914 ## - VTLS Number | |
| VTLS Number | vtls003590288 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] | |
| Link information for 9XX fields | nio |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) | |
| a | Koleksi Media |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Library | PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) | 2015-01-07 |
| Cataloger's initials, CIN (RLIN) | s |
| Material Type (Sierra) | Journal |
| Language | English |
| Country | |
| -- | 0 |
| -- | .b16180343 |
| Withdrawn status | Lost status | Materials specified (bound volume or other part) | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| j.14 bil.5-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743518 | mikrofis siri HF5801.M38 1979 n.1 | 00002132343 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.15 bil.1-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i2074352x | mikrofis siri HF5801.M38 1980 | 00002132344 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.16 bil.1-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743531 | mikrofis siri HF5801.M38 1981 | 00002132345 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.17 bil.1-14 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743543 | mikrofis siri HF5801.M38 1982 | 00002132346 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.18 bil.1-13 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743555 | mikrofis siri HF5801.M38 1983 | 00002132347 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.19 bil.1-15 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743567 | mikrofis siri HF5801.M38 1984 | 00002132348 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.20 bil.1-15 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743579 | mikrofis siri HF5801.M38 1985 | 00002132349 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.21 bil.1-13 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743580 | mikrofis siri HF5801.M38 1986 | 00002132350 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.22 bil.1-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743592 | mikrofis siri HF5801.M38 1987 | 00002132351 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.23 bil.1-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743609 | mikrofis siri HF5801.M38 1988 | 00002132352 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.24 bil.1-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743610 | mikrofis siri HF5801.M38 1989 | 00002132353 | 18/09/2025 | 1 | 18/09/2025 | TERHAD | |||||
| j.14 bil.5-12 | PERPUSTAKAAN TUN SERI LANANG | PERPUSTAKAAN TUN SERI LANANG | MEDIA-P. TUN SERI LANANG (ARAS 2) | 12/11/2019 | - | 0.00 | .i20743622 | mikrofis siri HF5801.M38 1979 n.2 | 00002132423 | 18/09/2025 | 1 | 18/09/2025 | TERHAD |