Optimize : (Record no. 552023)

MARC details
000 -LEADER
fixed length control field 01365nam a2200325 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250918192355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130731s2012 njua b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118167779 (hbk.)
Terms of availability RM65.95
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1118167775 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201311261151
Level of effort used to assign nonsubject heading access points rosli
Level of effort used to assign subject headings 201311120951
Level of effort used to assign classification rahah
y 07-31-2013
z rahah
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Transcribing agency UKMGB
Modifying agency BDX
-- SINLB
-- VP@
-- YDXCP
-- BWX
-- KSU
-- BTCTA
-- DLC
-- UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.126.O333
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415.126
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .O333
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Odden, Lee.
245 10 - TITLE STATEMENT
Title Optimize :
Remainder of title how to attract and engage more customers by integrating SEO, social media, and content marketing /
Statement of responsibility, etc. Lee Odden.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 243 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 233-238) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Direct marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Direct selling.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b15694070
b 2019-11-12
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HF5415.126.O333
914 ## - VTLS Number
VTLS Number vtls003536324
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields rk4
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Fakulti Ekonomi & Pengurusan
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2013-05-07
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b15694070
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 62.65 .i20369232 1 HF5415.126.O333 00002104812 18/09/2025 1 18/09/2025 AM

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