MARC details
| 000 -LEADER |
| fixed length control field |
01142nam a2200313 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250930130954.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
101018t19751972enk b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
72-190736 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
030493772X |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
201011020854 |
| Level of effort used to assign nonsubject heading access points |
zabidah |
| Level of effort used to assign subject headings |
201011020853 |
| Level of effort used to assign classification |
zabidah |
| Level of effort used to assign subject headings |
201011011827 |
| Level of effort used to assign classification |
zabidah |
| Level of effort used to assign subject headings |
201010181805 |
| Level of effort used to assign classification |
zabidah |
| y |
10-18-2010 |
| z |
zabidah |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.D288 1975 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.D288 1975 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Davidson, J. H. |
| Fuller form of name |
(J. Hugh), |
| Dates associated with a name |
1935- |
| 245 10 - TITLE STATEMENT |
| Title |
Offensive marketing, or, how to make your competitors followers / |
| Statement of responsibility, etc. |
by J. H. Davidson |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
Offensive marketing |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
How to make your competitors followers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Harmondsworth : |
| Name of publisher, distributor, etc. |
Penguin Books, |
| Date of publication, distribution, etc. |
1975 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xii, 308 p. |
| Dimensions |
22 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references |
| 534 ## - ORIGINAL VERSION NOTE |
| Introductory phrase |
Reprint. Originally published : |
| Publication, distribution, etc. of original |
Cassell, 1972 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
60389 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b14817950 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.D288 1975 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls003443096 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
za |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Ekonomi dan Perniagaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN DR ABDUL LATIFF |
| -- |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2010-05-10 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b14817950 |