Marketing : (Record no. 439831)

MARC details
000 -LEADER
fixed length control field 01007nam a22003015a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250930125443.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090428s2009 cau bi 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412911481 (cloth)
Terms of availability RM347.75
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412911498 (paper)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 200905271530
Level of effort used to assign nonsubject heading access points ariff
Level of effort used to assign subject headings 200905181551
Level of effort used to assign classification ariff
Level of effort used to assign subject headings 200904281619
Level of effort used to assign classification rahah
y 04-28-2009
z rahah
040 ## - CATALOGING SOURCE
Original cataloging agency UKM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD31.H116
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HD31
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .H116
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hackley, Chris
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title a critical introduction /
Statement of responsibility, etc. Chris Hackley
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks, CA :
Name of publisher, distributor, etc. SAGE Publications Ltd,
Date of publication, distribution, etc. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 186 p. ;
Dimensions 25 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 60389
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Case studies
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Problems, exercises, etc.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b14473549
b 2020-10-15
c 2019-11-12
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type AM
Suppress in OPAC No
Call number prefix HD31.H116
914 ## - VTLS Number
VTLS Number vtls003406728
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields maa
991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT)
a Program Ekonomio Pembangunan & Sumber Manusia (EKE)
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Library PERPUSTAKAAN TUN SERI LANANG
Operator's initials, OID (RLIN) 2009-02-04
Cataloger's initials, CIN (RLIN) m
Material Type (Sierra) Printed Books
Language English
Country
-- 0
-- .b14473549
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        PERPUSTAKAAN TUN SERI LANANG PERPUSTAKAAN TUN SERI LANANG KOLEKSI AM-P. TUN SERI LANANG (ARAS 5) 12/11/2019 - 347.75 .i19061468   HD31.H116 00001562128 17/09/2025 1 17/09/2025 AM

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