MARC details
| 000 -LEADER |
|---|
| fixed length control field |
04377cam a22003378a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250917235841.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
080723s2007 enka bi 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470034040 (pbk. : alk. paper) |
| Terms of availability |
RM177.91 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0470034041 (pbk. : alk. paper) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
200810301647 |
| Level of effort used to assign nonsubject heading access points |
lan |
| Level of effort used to assign subject headings |
200810230940 |
| Level of effort used to assign classification |
rahah |
| Level of effort used to assign subject headings |
200807231033 |
| Level of effort used to assign classification |
idah |
| y |
07-23-2008 |
| z |
idah |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
UKM |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD30.4.R478 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HD30.4 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.R478 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Research methods for business / |
| Statement of responsibility, etc. |
Joseph Hair ... [et al.] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Chichester : |
| Name of publisher, distributor, etc. |
John Wiley & Sons Ltd., |
| Date of publication, distribution, etc. |
2007 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 448 p. : |
| Other physical details |
ill. (some col.) ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
European adaptation of the US textbook: Essentials of Business Research Methods, 2003 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Ethical obligations of research participants -- Gaining access to respondents -- summary -- Defining the research problem and reviewing the literature -- Learning outcomes -- Introduction -- What is a good research topic -- Research questions and objectives -- Writing a research proposal -- Preparing a literature review -- Sources of literature -- Planning the literature search -- Writing a literature review -- The literature review and research questions -- Summary -- Secondary data -- Learning outcomes -- Introduction -- Value of secondary data -- Nature and scope of secondary data -- Secondary data sources -- Internal background reviews -- External sources of secondary data -- Syndicated sources of secondary data -- Using the Internet to obtain secondary data -- Applications of secondary research in practice -- Summary -- Conceptualization and research design -- Learning outcomes -- Introduction -- Developing a conceptual model -- Identify variables & constructs -- Specify hypotheses & relationships -- Draw conceptual model -- Basic research designs -- Exploratory -- Descriptive -- Causal -- Combining research designs -- Summary -- Sampling approaches -- Learning outcomes -- Introduction -- Sampling -- Sampling process -- Probability sampling -- Nonprobability sampling -- Sample size -- Summary -- Data collection methods -- Learning outcomes -- Introduction -- Data collection -- Qualitative vs. quantitative -- Observation -- Survey approaches, including panels -- Depth interviews -- Focus groups -- Case studies -- Content analysis -- Summary -- Measurement & scaling -- Learning outcomes -- Introduction -- What is a concept? -- How to measure concepts -- Practical decisions when developing scales -- Criteria for assessing measurement scales -- How to develop a scale -- Summary -- Designing the questionnaire -- Learning outcomes -- Introduction -- Questionnaire design -- Questionnaire sections and sequence -- Preparing and presenting good questions -- Pretesting questionnaires -- Summary -- Basic data analysis for qualitative research -- Learning outcomes -- Introduction -- Data preparation -- Analyzing qualitative research -- Summary -- Basic data analysis for quantitative research -- Learning outcomes -- Introduction -- Data preparation -- Using charts and graphs -- Measures of central tendency -- Measures of dispersion -- Other diagnostic measures -- Summary -- Testing hypotheses -- Learning outcomes -- Introduction -- Understanding hypothesized relationships -- Hypothesis testing -- Single group hypothesis testing -- Chi-square & T-test -- Multiple group hypothesis testing -- Analysis of variance -- Summary -- Assessing relationships between variables -- Learning outcomes -- Introduction -- Types of relationships -- Covariation and variable relationships -- Analyzing association using correlation -- Prediction using regression -- Summary -- Reporting & presenting results -- Learning outcomes -- Introduction -- Written and oral communication -- The written research report -- Guidelines for the written report -- Oral presentations -- Using visuals -- Summary |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business |
| General subdivision |
Research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hair, Joseph F. |
| 730 0# - ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Essentials of Business Research Methods |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents only |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip0618/2006023993.html">http://www.loc.gov/catdir/toc/ecip0618/2006023993.html</a> |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b14245954 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HD30.4.R478 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls003382768 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
rab |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Rujukan Umum |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2008-10-07 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b14245954 |
