MARC details
| 000 -LEADER |
| fixed length control field |
01293nam a2200301 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250913111715.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
981208s1968 xxu35 00mueng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| Terms of availability |
RM1300.00 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
200701111018 |
| Level of effort used to assign nonsubject heading access points |
ros |
| Level of effort used to assign subject headings |
200605251529 |
| Level of effort used to assign classification |
norliah |
| Level of effort used to assign subject headings |
200103151148 |
| Level of effort used to assign classification |
azman |
| y |
08-18-1999 |
| z |
load |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
video JK1976.M35 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
video JK1976 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.M35 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
MacMullen, Jay L. |
| 245 10 - TITLE STATEMENT |
| Title |
Campaign |
| Medium |
[videorecording] : |
| Remainder of title |
American style |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
California : |
| Name of publisher, distributor, etc. |
BFA Educational Media, |
| Date of publication, distribution, etc. |
1968 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
1 Videocassette (VHS) (35 mins.) : |
| Other physical details |
sd. , col. ; |
| Dimensions |
1/2 in. |
| 502 ## - DISSERTATION NOTE |
| Dissertation note |
Political campaigns, American style, has become big business. Today, major political offices are attained through the use of many of the advertising techniques associated with Madison Avenue. This film explores in depth a campaign which exemplifies the new' American style' |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Electioneering |
| Geographic subdivision |
United States |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Advertising, Political |
| Geographic subdivision |
United States |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Sevareid, Eric |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Faikorce, Joseph |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b10289240 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
TERHAD |
| Suppress in OPAC |
No |
| Call number prefix |
video JK1976.M35 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls000030199 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
jum |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Fakulti Sains Kemasyarakatan dan Kemanusiaan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
1999-05-08 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b10289240 |