MARC details
| 000 -LEADER |
| fixed length control field |
01134nam a22003254a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250930113706.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
020604s2001 xxua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2001-087534 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0030331013 |
| Terms of availability |
RM466.12 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
| Level of rules in bibliographic description |
200308081138 |
| Level of effort used to assign nonsubject heading access points |
hamzah |
| Level of effort used to assign subject headings |
200308041119 |
| Level of effort used to assign classification |
zarina |
| Level of effort used to assign subject headings |
200206201125 |
| Level of effort used to assign classification |
hamzah |
| y |
06-04-2002 |
| z |
zarina |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.2.C5 2002 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.2 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Churchill, Gilbert A. |
| 245 10 - TITLE STATEMENT |
| Title |
Marketing research : |
| Remainder of title |
methodological foundations / |
| Statement of responsibility, etc. |
Gilbert A. Churchill, Jr., Dawn Iacobucci |
| 250 ## - EDITION STATEMENT |
| Edition statement |
8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
Fort Worth : |
| Name of publisher, distributor, etc. |
Harcourt College Publishers, |
| Date of publication, distribution, etc. |
2002 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxvi, 1006 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 440 #4 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
The Harcourt series in marketing |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and indexes |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Marketing research |
| 9 (RLIN) |
60390 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Iacobucci, Dawn |
| 9 (RLIN) |
52323 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
| a |
.b13017469 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
AM |
| Suppress in OPAC |
No |
| Call number prefix |
HF5415.2.C5 2002 |
| 914 ## - VTLS Number |
| VTLS Number |
vtls000313983 |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
| Link information for 9XX fields |
am |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Jabatan Pemasaran |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
| a |
Jabatan Pengurusan |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
2002-04-06 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b13017469 |