MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01020nam a2200277 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250913111347.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
981208s1972 us 00 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
70-185289 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
200610310953 |
| Level of effort used to assign nonsubject heading access points |
aida |
| Level of effort used to assign subject headings |
200610310950 |
| Level of effort used to assign classification |
aida |
| Level of effort used to assign subject headings |
200610310949 |
| Level of effort used to assign classification |
aida |
| y |
08-18-1999 |
| z |
load |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
Z7164.M18U36 zz 00008046602 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
Z7164.M18 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
U36 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Uhr, Ernest B. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Brands : |
| Remainder of title |
a selected and annotated bibliography / |
| Statement of responsibility, etc. |
Ernest B. Uhr and William A. Wallace |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Chicago : |
| Name of publisher, distributor, etc. |
American Marketing Association, |
| Date of publication, distribution, etc. |
1972 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
56 p. ; |
| Dimensions |
23 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
American Marketing Association. |
| Name of part/section of a work |
Bibliography series ; |
| Volume/sequential designation |
no.18 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Brand name products |
| General subdivision |
Bibliography |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Trademarks |
| General subdivision |
Bibliography |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wallace, William A., |
| Dates associated with a name |
1935- |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b10253658 |
| b |
2021-05-28 |
| c |
2019-11-12 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
RUJUKAN |
| Suppress in OPAC |
No |
| Call number prefix |
Z7164.M18U36 zz 00008046602 |
| 914 ## - VTLS Number |
|---|
| VTLS Number |
vtls000026506 |
| 991 ## - LOCAL NOTE (NAMA FAKULTI/INSTITUT/PUSAT) |
|---|
| a |
Rujukan dan Am |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Library |
PERPUSTAKAAN TUN SERI LANANG |
| Operator's initials, OID (RLIN) |
1999-05-08 |
| Cataloger's initials, CIN (RLIN) |
m |
| Material Type (Sierra) |
Printed Books |
| Language |
English |
| Country |
|
| -- |
0 |
| -- |
.b10253658 |
