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How industrial advertising and promotion can increase marketing power

Grosse, W. H

How industrial advertising and promotion can increase marketing power / by W. H. Grosse - AMACOM : New York 1973 - xi, 141 p. 24 cm.

ISBN: 0814453074

LCCN: 72-082872

Subjects--Topical Terms:
Advertising, Industrial
Sales promotion

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How industrial advertising and promotion can increase marketing power

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