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Hospitality and travel marketing

Morrison, Alastair M.

Hospitality and travel marketing Alastair M. Morrison - 2nd ed. - Albany, N.Y. Delmar Publishers Inc. 1996 - 583 p. : ill. ; 24 cm.

Includes index.

ISBN: 0827366205 RM104.40

LCCN: 95-19700

Subjects--Topical Terms:
Hospitality industry--Marketing
Tourist trade--Marketing

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