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Handbook of retail promotion ideas /

Guberman, Reuben

Handbook of retail promotion ideas / Reuben Guberman - Reading, Mass. : Addison-Wesley, 1981 - xii, 258 p. ; 29 cm.

Includes index

ISBN: 0201027208 24.95

Subjects--Topical Terms:
Advertising--Handbooks, manuals, etc

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