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Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your small business /

Levinson, Jay Conrad.

Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your small business / Jay Conrad Levinson. - Boston : Houghton Mifflin, 1989. - viii, 194 p. ; 24 cm.

Includes index.

Bibliography : p. 183-187.

ISBN: 0395502209

Subjects--Topical Terms:
Marketing.
Small business--Management.
Advertising.

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Guerrilla marketing attack : new strategies, tactics, and weapons for winning big profits for your small business /

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