Fundamentals of marketing /
Stanton, William J.
Fundamentals of marketing / William J. Stanton, Michael J. Etzel (and) Bruce J. Walker - 10th ed. - New York : McGraw-Hill, 1994 - xxviii, 697 p. : ill. ; 26 cm. - McGraw-Hill series in marketing . - McGraw-Hill series in marketing .
0070610150 RM184.27
93-28550
Marketing
Fundamentals of marketing / William J. Stanton, Michael J. Etzel (and) Bruce J. Walker - 10th ed. - New York : McGraw-Hill, 1994 - xxviii, 697 p. : ill. ; 26 cm. - McGraw-Hill series in marketing . - McGraw-Hill series in marketing .
0070610150 RM184.27
93-28550
Marketing