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Entry strategies for international markets /

Root, Franklin R.

Entry strategies for international markets / Franklin R. Root - Revised and expanded ed. - New York : Lexington Books, 1994 - xii, 324 p. : ill. ; 24 cm.

ISBN: 0029269032

LCCN: 93-40129

Subjects--Topical Terms:
Export marketing
International business enterprises--Management

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