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Strategic management of technological innovation /

Schilling, Melissa A.

Strategic management of technological innovation / Melissa A. Schilling. - 4th ed. - New York, NY : McGraw-Hill, 2013. - xvi, 314 p. : ill. ; 24 cm.

ISBN: 9780078029233 (pbk.) RM398.77

Subjects--Topical Terms:
Technological innovations--Management.
New products--Management.
Strategic planning.

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