Normal view MARC view ISBD view

Service loyalty and switching behaviour in mobile phone service usage /

Farzana Quoquab Habib,

Service loyalty and switching behaviour in mobile phone service usage / Farzana Quqquab binte Habib. - xx, 357 pages : illustrations ; 30 cm.

Thesis (Ph.D.)- Universiti Kebangsaan Malaysia, 2012.

References : page [259]-313.

Subjects--Corporate Names:
Universiti Kebangsaan Malaysia--Dissertations.

Subjects--Topical Terms:
Customer loyalty.
Cell phones.
Consumer satisfaction.
Consumer behavior.
Dissertations, Academic--Malaysia.

Place hold
Print
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Service loyalty and switching behaviour in mobile phone service usage /

Contact Us

Copyright ©The National University of Malaysia Library