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The effective use of market research : a guide for management /

Birn, Robin

The effective use of market research : a guide for management / Robin Birn - Rev ed. - London : Kogan Page, 1990 - 169 p. ; 27cm.

ISBN: 0749401494

Subjects--Topical Terms:
Marketing research

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The effective use of market research : a guide for management /

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