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Effective industrial marketing : business-to-business marketing of goods and services /

Effective industrial marketing : business-to-business marketing of goods and services / edited by Norman Hart - London : Kogan Page, 1994 - 306 p. ; 24 cm.

ISBN: 0749411449

Subjects--Topical Terms:
Industrial marketing--Management
Industrial marketing--United Kingdom

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Effective industrial marketing : business-to-business marketing of goods and services /

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