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Marketing management by Philip Kotler /

Kotler, Philip,

Marketing management by Philip Kotler / Philip Kotler, Kevin Lane Keller. - Global edition. - 1 online resource (158 pages) : illustrations (some color).

Includes indexes.

ISBN: 9781292092713 (e-book)

Subjects--Topical Terms:
Marketing--Management.--Europe
Marketing--Management.

Index Terms--Genre/Form:
Electronic books.

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Marketing management by Philip Kotler /

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