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Principles of marketing for a digital age /

Tuten, Tracy L.,

Principles of marketing for a digital age / Tracy L. Tuten. - xiii, 466 pages : illustrations ; 25 cm.

Includes bibliographical references : page [406]-449) and index.

ISBN: 9781526423337 RM726.70 (PTSL)

Subjects--Topical Terms:
Internet marketing.
Marketing.

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Principles of marketing for a digital age /

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