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Marketing channels : a management view /

Rosenbloom, Bert,

Marketing channels : a management view / Bert Rosenbloom. - Seventh edition. - xx, 649 pages : illustrations ; 26 cm.

Includes bibliographical references and indexes.

ISBN: 0324186932 9780324186932 Hadiah

Subjects--Topical Terms:
Marketing channels.
Marketing channels--Management.

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