International marketing /
Cateora, Philip R.
International marketing / Philip R. Cateora, John L. Graham - 9th ed. - Boston : Irwin/McGraw-Hill, 1995 - xxiii, 772 p. : ill. (some col.) ; 26 cm.
0071152091
Export marketing
International business enterprises
International marketing / Philip R. Cateora, John L. Graham - 9th ed. - Boston : Irwin/McGraw-Hill, 1995 - xxiii, 772 p. : ill. (some col.) ; 26 cm.
0071152091
Export marketing
International business enterprises