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Organizations don`t tweet, people do : a managers guide to the social Web /

Semple, Euan.

Organizations don't tweet, people do : a managers guide to the social Web / Euan Semple. - Chichester, West Sussex : Wiley, 2012. - xi, 282 p. ; 23 cm.

Includes bibliographical references (p. [271]-272) and index.

ISBN: 9781119950554 (hbk.) RM99.01

Subjects--Topical Terms:
Online social networks.
Management.

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Organizations don`t tweet, people do : a managers guide to the social Web /

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