Sounds good on paper : how to bring business language to life /
Horberry, Roger.
Sounds good on paper : how to bring business language to life / Roger Horberry. - London : A. & C. Black, 2010. - xvii, 171 p. ; 20 cm.
Includes bibliographical references (p. [166]-167) and index.
Figures of speech are pure gold for business writers. They make our words more powerful, persuasive and poetic, and help us get our message across in a way that's immediate and memorable. This book explains 50 of our finest figures and enables people to express themselves with style and impact.
9781408122310 (pbk.) RM57.95 1408122316 (pbk.)
Figures of speech.
Business writing.
Sounds good on paper : how to bring business language to life / Roger Horberry. - London : A. & C. Black, 2010. - xvii, 171 p. ; 20 cm.
Includes bibliographical references (p. [166]-167) and index.
Figures of speech are pure gold for business writers. They make our words more powerful, persuasive and poetic, and help us get our message across in a way that's immediate and memorable. This book explains 50 of our finest figures and enables people to express themselves with style and impact.
9781408122310 (pbk.) RM57.95 1408122316 (pbk.)
Figures of speech.
Business writing.