Marketing research : in a digital information environment /
Hair, Joseph F.
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. - 4th ed. - Boston : McGraw-Hill Irwin, 2009. - xxiv, 690 p. : col. ill. ; 26 cm.
Subtitle on 3rd ed., 2006 varies.
Includes bibliographical references (p. 651-661) and indexes.
9780071270106 (pbk.) Hadiah
Marketing research.
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. - 4th ed. - Boston : McGraw-Hill Irwin, 2009. - xxiv, 690 p. : col. ill. ; 26 cm.
Subtitle on 3rd ed., 2006 varies.
Includes bibliographical references (p. 651-661) and indexes.
9780071270106 (pbk.) Hadiah
Marketing research.
