Marketing research : an applied orientation /
Malhotra, Naresh K.
Marketing research : an applied orientation / Naresh K. Malhotra. - 5th ed. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, 2007. - 1 v. (various pagings) : ill., map ; 28 cm.
Pearson international edition.
Includes bibliographical references and index.
0132221177 Hadiah
Marketing research.
Marketing--Management.
Market segmentation.
Research, Industrial.
Marketing research : an applied orientation / Naresh K. Malhotra. - 5th ed. - Upper Saddle River, New Jersey : Pearson/Prentice Hall, 2007. - 1 v. (various pagings) : ill., map ; 28 cm.
Pearson international edition.
Includes bibliographical references and index.
0132221177 Hadiah
Marketing research.
Marketing--Management.
Market segmentation.
Research, Industrial.