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Decisions in marketing : Cases and text /

Decisions in marketing : Cases and text / Lawrence J. Ring ... [et al.] - Plano, Texas : Business Publications Inc., 1984 - 831p. : ill. ; 25 cm.

Includes index

ISBN: 0256027773

LCCN: 83-72613

Subjects--Topical Terms:
Marketing
Marketing--Case studies

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Decisions in marketing : Cases and text /

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