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Borrowing brilliance : the six steps to business innovation by building on the ideas of others /

Murray, David Kord.

Borrowing brilliance : the six steps to business innovation by building on the ideas of others / David Kord Murray. - New York : Gotham Books, 2009. - 292 p. ; 24 cm.

Includes bibliographical references.

ISBN: 9781592404780 (hbk.) RM45.90 1592404782 (hbk.) 9781592405800

Subjects--Topical Terms:
Creative ability in business.
Creative thinking.
Diffusion of innovations.

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