How companies win : profiting from demand-driven business models no matter what business you're in/
Kash, Rick.
How companies win : profiting from demand-driven business models no matter what business you're in/ Rick Kash, David Calhoun. - New York : HarperBusiness, 2010. - x, 256 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Shows businesses how to find new customers and profits in a world of contracting markets and diminished consumer demand, outlining a business model that uses new tools and techniques to seek out areas of high-profit demand.
9780062000453 RM66.90
Organizational change.
Organizational effectiveness.
Customer relations.
Consumer satisfaction.
Customer services--Management.
Success in business.
How companies win : profiting from demand-driven business models no matter what business you're in/ Rick Kash, David Calhoun. - New York : HarperBusiness, 2010. - x, 256 p. : ill. ; 24 cm.
Includes bibliographical references and index.
Shows businesses how to find new customers and profits in a world of contracting markets and diminished consumer demand, outlining a business model that uses new tools and techniques to seek out areas of high-profit demand.
9780062000453 RM66.90
Organizational change.
Organizational effectiveness.
Customer relations.
Consumer satisfaction.
Customer services--Management.
Success in business.