Introduction to mass communication : media, literacy, and culture /
Baran, Stanley J.
Introduction to mass communication : media, literacy, and culture / Stanley J. Baran. - 7th ed. - New York : McGraw-Hill, 2012. - xx, 449 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
9780073526157 (acid-free paper) RM423.95 0073526150 (acid-free paper)
Mass media.
Mass media and culture.
Media literacy.
Introduction to mass communication : media, literacy, and culture / Stanley J. Baran. - 7th ed. - New York : McGraw-Hill, 2012. - xx, 449 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
9780073526157 (acid-free paper) RM423.95 0073526150 (acid-free paper)
Mass media.
Mass media and culture.
Media literacy.