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Persuasion & influence for dummies /

Kuhnke, Elizabeth.

Persuasion & influence for dummies / Persuasion and influence for dummies. by Elizabeth Kuhnke. - Chichester, UK. : John Wiley & Sons, 2012. - xviii, 375 p. : ill. ; 24 cm.

Includes index.

ISBN: 9780470747377 (pbk.) RM66.94

Subjects--Topical Terms:
Persuasion (Psychology).
Persuasion (Psychology) in organizations.

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